THE OXYGEN

BEHIND

THE SPARKS

Move people, spark conversations, and make impact impossible to ignore.
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idea with teeth. strategy with soul

TOP is a strategy-first creative agency. We blend psychology, PR, and design to help brands cut through noise and create work that actually performs.
our services
(1)
strategy that thinks harder
We dig deeper than demographics to find the truths that actually move people.
(2)
Creative that cuts through
Work that sparks emotion and drives outcomes.
(3)
Impact that lasts.
Campaigns that shift perception, build traction, and leave a mark.
WORK THAT MOVES PEOPLE
From national campaigns to grassroots wins, our ideas make brands braver and audiences care.
view all work
(1)
animal
(2)
diageo
(3)
United states hispanic business council (ushbc)
(4)
ADAPTIVE TRAINING FOUNDATION (ATF)
(5)
gENE'S BIG DUMB KIDNEYS
(6)
bayer
We don't just talk purpose.

Over $1.75M in pro bono services donated. Numerous nonprofits elevated. Purpose isn’t our side project, it’s built into who we are.

built
different

by design

Katherine Machado O'Hara, Founder

TOP is a scrappy, savvy, ethics-first agency that outthinks the big guys and outcares the rest. We’re strategists, creatives, and truth-tellers who believe the right idea can change the atmosphere of conversation.

TOP delivers with integrity, precision, and lightning-fast turnaround.
Katherine leads with heart and intellect; a rare blend of compassion, agility, and business acumen.
When urgency matters, TOP never misses.
TOP brings unmatched dedication and heart to every project.
They don’t just meet deadlines; they meet you where you are.
They're the kind of partner who makes work feel effortless: insightful, creative, and always
two steps ahead.
Working with TOP means gaining a true collaborator: nimble, compassionate, and fully invested
in your success.
With TOP, partnership extends beyond the boardroom
They bring warmth, integrity, and genuine connection to every collaboration.
TOP always shows up for us: every time, every project, no matter what.
Working with Katherine and her team feels like having friends who’ve got your back and make
magic happen.
They’ve been in our corner for years, and we couldn’t imagine doing this without them.
The TOP crew are just incredible: real partners, real people, and always all-in.
TOP helped us flip the script–from being the best-kept secret to being the name everyone’s talking about.

insights

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Oct 15, 2025
Client Press: ANIMAL Welcomes Powerhouse Kyle Kirvay and Maddy Forberg to the Team
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Oct 14, 2025
Client Press: FCC’s Changing Role Over broadcast station ownership, programming.
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Oct 6, 2025
Client Press: Saint Elizabeth University Awarded Federal Grant to Expand Student Support Services
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sep 26, 2025
Client Press: Grand Junction native overcomes life-changing injury
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aug 3, 2025
How Katherine O’Hara of The O’Hara Project Tackles The Extreme Work Life Balance Of Being A Woman Business Leader During Covid-19
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Oct 14, 2025
Client Press: Your Next Kitchen Remodel Just Got 50% More Expensive, Thanks to Trump’s Latest Tariffs
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mar 25, 2017
TOP Founder Participated in Roundtable with Trump Administration
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sep 24, 2025
Client Press: EU Trade Deal Has Potential to Restore U.S. Auto Competitiveness
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mar 16, 2017
Morristown agencies unite to find kidney donor
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view all insights

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